
Demystifying Subject Lines
Your Subject Lines Are a Crapshoot—Here’s How to Fix Them Check out the full report Demystifying Subject Lines from Alchemy Worx. Have you ever spent

Your Subject Lines Are a Crapshoot—Here’s How to Fix Them Check out the full report Demystifying Subject Lines from Alchemy Worx. Have you ever spent

Months of audience management and offer optimization fuel soaring holiday sales for this beauty brand. Read this case study to see how we partnered with

Starbucks is experimenting with a new rewards program that may be familiar to anyone who has accumulated punch cards from their local coffee shop over

Your Subject Lines Are a Crapshoot—Here’s How to Fix Them Check out the full report Demystifying Subject Lines from Alchemy Worx. Have you ever spent

Months of audience management and offer optimization fuel soaring holiday sales for this beauty brand. Read this case study to see how we partnered with

Starbucks is experimenting with a new rewards program that may be familiar to anyone who has accumulated punch cards from their local coffee shop over

What comes after testing send time, and why it works across email and SMS In the last article, we challenged the idea of a universal
101 Things You Could Be Testing http://www.mediapost.com/publications/article/179059/101-things-you-could-be-testing.html via @mediapost
Cheap, Chic, And Made For All: How Uniqlo Plans To Take Over Casual Fashion Uniqlo is gaining on Zara, H&M, and Gap as the world’s
These email ads evoked a lot of press and excitement – (a bit too much for the models in them) but consumers receiving them did
Salvador Dalí, the wacky surrealist known for his Fu Manchu mustache and painting melting clocks, was also graphic designer behind the classic Chupa Chups–an enduringly
This company has a really fantastic registration process: http://www.honest.com/ It is engaging, funny and delivers to the company the information they need. It is designed
By DANA MATTIOLI Retailers have started to wear out their welcome in customers’ email inboxes, forcing stores to rethink their spam strategies. Last year, the
GOOD with numbers? Fascinated by data? The sound you hear is opportunity knocking. Mo Zhou was snapped up by I.B.M. last summer, as a freshly