We Test Everything: Bigger Isn’t Always Better
It’s tempting to assume that you can drive more revenue with a larger discount. That certainly makes sense, and it’s an ongoing challenge to balance
It’s tempting to assume that you can drive more revenue with a larger discount. That certainly makes sense, and it’s an ongoing challenge to balance
For more than a decade, PRO Compression has been a leading D2C provider of premium compression socks. Designed and made in the USA, PRO Compression
Kepets Adds to Alchemy Worx Bench Strength and Commitment to Creating Client Success
It’s tempting to assume that you can drive more revenue with a larger discount. That certainly makes sense, and it’s an ongoing challenge to balance
For more than a decade, PRO Compression has been a leading D2C provider of premium compression socks. Designed and made in the USA, PRO Compression
Kepets Adds to Alchemy Worx Bench Strength and Commitment to Creating Client Success
Can customer reviews boost email response rates and revenue? According to three A/B split tests conducted by Alchemy Worx on behalf of three different clients,
Why ad ‘enablers’ are some of NY’s hottest tech properties – Crain’s New York Business By Allan Levy| November 24th, 2010
Subject Line + Preheader = The Perfect Pairing In a meeting with a client recently, I was asked whether preheaders were REALLY that important. My
Some recent emarketer data: http://www.emarketer.com/Article.aspx?R=1007982 Email – is still the strongest channel for communication between peers however the trend is moving more towards social media
NYC venture capital funding goes more online – Crain’s New York Business By Allan Levy| July 17th, 2010
It’s over! No more pairs of socks – it was a stupid idea to begin with and it’s finally over. That’s right 3 woman woke
http://www.fastcompany.com/pics/12-worlds-coolest-packaging-designs By Allan Levy| November 3rd, 2009
The Times They Are a Changin In a recent report Goldman Sachs stated that etail will outpace traditional retail before 2020. I think this comes
Most Retail databases contain 30% performing data and 70% underperforming data – defined as data that cost more to mail than the profit generated from
A little more than a year ago I left the lead generation industry to start SellUp. The idea came to me while pitching retail clients
I started a cool little T-shirt site a little while ago: www.bumpnose.com The site is directed to men 18-25 with fun and almost nasty T-shirt