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ALCHEMY WORX INSIGHTS

examining emails

3 Tips for Last Chance Holiday Subject Lines

With Christmas upon us and last-minute shopping reaching its peak, it is getting harder for your emails to capture the attention of customers. Get three tips for using “Last Chance” subject lines to cut through the clutter in holiday inboxes so you can achieve your goals.

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Subject Lines

Recipients glance at each subject line for only a couple seconds before deciding whether or not to open an email. Needless to say, the subject

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Do You Trust This Font

Are Some Fonts More Believable Than Others? Recently, Errol Morris pulled a covert experiment on readers of the New York Time. The result? Typefaces can

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Test Everything!

101 Things You Could Be Testing http://www.mediapost.com/publications/article/179059/101-things-you-could-be-testing.html via @mediapost

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