Learn how inflation and recessionary indicators may impact consumer purchasing and get the Multi-channel Marketing and Audience Management strategies you need to drive success this holiday season.

This is possibly one of the most frequently answered (if not asked) questions in email marketing. Most of the articles/blogs/sites/white papers that cover this issue advise you to avoid specific words or phrases that can trigger Spam filters, or start adding “Spam points” to emails sent out.

Learn what content marketing is, how you can use it, and why email is an important part of any content marketing strategy.

Crafting subject lines that captivate, intrigue, and entice recipients to open your emails is an art form. To help you create subject lines that drive success, we’ve curated a collection of best practices, advanced tips, and some surprising test results.

Father’s Day offers a valuable opportunity to engage with your audience and create meaningful connections through email campaigns. Make the most of this special day with four creative ways to enhance your Father’s Day mailings and drive excellent results.

‍ “O Subject Lines, how you test us!”  That is supposed to be the other way around, but subject line testing can feel like a