It’s tempting to assume that you can drive more revenue with a larger discount. That certainly makes sense, and it’s an ongoing challenge to balance
For more than a decade, PRO Compression has been a leading D2C provider of premium compression socks. Designed and made in the USA, PRO Compression
Phelan brings incredible retail marketing experience and track record of success using CRM and email as key revenue drivers for top brands to Alchemy Worx.
It’s tempting to assume that you can drive more revenue with a larger discount. That certainly makes sense, and it’s an ongoing challenge to balance
For more than a decade, PRO Compression has been a leading D2C provider of premium compression socks. Designed and made in the USA, PRO Compression
Phelan brings incredible retail marketing experience and track record of success using CRM and email as key revenue drivers for top brands to Alchemy Worx.
Can customer reviews boost email response rates and revenue? According to three A/B split tests conducted by Alchemy Worx on behalf of three different clients,
Retailers often include a ‘free delivery’ message at the top of their email, but a plain line of text can easily get lost among the rest of the content. So here BHS have used animation to flick through two key delivery messages. It’s a simple but effective way to ensure the information doesn’t get overlooked, and also saves valuable space at the top of the email.
Birthday emails, refer-a -friend programs, unusual send times…this line up of six special emails from July has a bit of everything. Take a look and get inspired for your own campaigns.
We saw an influx of GIFs in our inboxes throughout August so in this month’s favorites we’re showcasing some of the interesting and effective ways brands continue to use animation. Check the top six out below – they might just spark an idea for your own campaigns.
Global email marketing agency Alchemy Worx recognised for innovative approach and client satisfaction in strategy, creative design and campaign execution.
London, September 7, 2015 – Alchemy Worx, a global email marketing agency and implementer of Intelligent Automation, has been identified as leader among email marketing agencies in The Relevancy Group’s “The Relevancy Ring: Email Agency Buyer’s Guide 2015.”
From hundreds of emails that landed in our inbox in June, here’s a selection of some of our favorites. From charity newsletters to abandoned cart triggers and the best Father’s Day messages, each one had something special to offer the subscriber.
It’s time for a round up of some great emails that made it in to our inbox in May. From minimalist gifs to refreshing ways to promote products, here’s what others have been doing this month.
It’s an indisputable fact of email marketing that your subject line is, and always will be, one of the most important parts of your email campaign.
But if you’re contacting your subscribers regularly, subject lines can quickly become repetitive and tiring – for both you and your subscribers. And in the moment it’s not always easy to do something different, or even to know what you could do differently.
A/B split testing works. You’d be hard pushed to find any email marketer that says it doesn’t. But to what degree it works and the best method to use are hot topics of debate.
I recently received an email from a company whose content I really enjoy. More than that – as I am in contact with many brands who would benefit from using their service, I have referred clients to them over the past year. However to my dismay (as a subscriber) I received the following email from them this week.
From dynamic copy to ‘chosen for you’ offers, personalization is the key to delivering valuable, engaging content for customers. Here are some of our favorite examples of how brands used personalization in September.