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ALCHEMY WORX INSIGHTS

Screenshot of the Listrak Interview with Alchemy Worx CEO Allan Levy

Innovation Unleashed

In this edition of Innovation Unleashed, Listrak CEO Ross Kramer and Alchemy Worx CEO Allan Levy dive deep into the future of cross-channel digital marketing.

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Weather to Personalize Emails

Whether you are already taking advantage of the weather to personalize your emails or not, don’t worry. The sky isn’t falling. Here is a quick primer on how you can get started.

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There’s Always Time to Put Subject Lines to the Test

It is time to send your last-minute Valentine’s Day emails. For those seeking subject line inspiration, there’s no lack of marketing blogs offering ‘favorites” lists. But are they effective and do you have time to test? We put 50 Valentine’s Day subject lines to the test and the results may surprise you.

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When Emailing During the Big Game, Timing Is Everything

Pro football’s championship features big plays, dazzling halftime show, and post-game celebrations. With more than 110 million fans engaged, delivering your message at the right moment can make the difference between winning and losing. Learn how to get the timing right to maximize results.

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Why Email Should Be Your Go-to During a Recession

With experts warning of a recession in 2023, businesses are preparing for the worst. Learn why email is the most effective marketing channel during a recession, how you can use it to survive or even thrive and discover two more channels that you should consider to maximize your ROI when times get tough.

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Our Top Blogs of 2022

As the hours count down to the New Year, we’d like to share a list of our Top 10 Blogs featuring insights, answers, and tips from our team of industry thought leaders.

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2023 Will Break All Email Records – Here’s Why

The economic event that will shape marketing in the coming year is already upon us. Fortunately, email as a channel is counter-cyclical and tends to do well in a downturn. But not everyone will be prepared to prosper. Learn 3 key lessons from past downturns you need to succeed in 2023.

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