Maximize your holiday revenue with our Holiday Playbook 2024
Months of audience management and offer optimization fuel soaring holiday sales for this beauty brand. Read this case study to see how we partnered with
We are so pleased and honored to hear that MediaPost EIS has announced that our teams at Dr. Scholl’s and Alchemy Worx are finalists for
Months of audience management and offer optimization fuel soaring holiday sales for this beauty brand. Read this case study to see how we partnered with
We are so pleased and honored to hear that MediaPost EIS has announced that our teams at Dr. Scholl’s and Alchemy Worx are finalists for
In this edition of Innovation Unleashed, Listrak CEO Ross Kramer and Alchemy Worx CEO Allan Levy dive deep into the future of cross-channel digital marketing.
Knowing who your customers are is great, but knowing how they behave is even better. Their personas and demographics tell you what they might be
I know—how dare I have the audacity to hate on social media? It’s the way of the future! It will solve world hunger. It will
You work extremely hard to create an email marketing campaign. First you have to find the right incentive to get the maximum number of subscribers.
The holidays season is always a popular time for consumers to spend. Shoppers are constantly looking for offers and discounts to get the best deals
Smartphone is a weak word for the gadget that has become the ubiquitous hub of modern line. Life management device might be preferable. Pew reports
These email marketing misconceptions could be hurting your business.How many people do you know who don’t have an email address? I’m guessing not many. Even
In “Puppyhood,” a video for Purina Puppy Chow produced with BuzzFeed, a guy spontaneously adopts a puppy, and they bond in typical roommate fashion. A
Green Monday, the busiest day for online sales in December, takes place on the 14th this year. The term Green Monday was coined by eBay
When companies connect with customers’ emotions, the payoff can be huge. Consider these examples: After a major bank introduced a credit card for Millennials that
1. Strategic Planning For Digital Media Digital media requires strategic planning to reap maximum benefits. It needs resources, ample time and investment to reach out