Congrats to our EIS Awards Finalists Dr. Scholl’s and Sazerac!

ALCHEMY WORX INSIGHTS

Pre-headers

Subject Line + Preheader = The Perfect Pairing In a meeting with a client recently, I was asked whether preheaders were REALLY that important. My

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Social Media vs Email

Some recent emarketer data: http://www.emarketer.com/Article.aspx?R=1007982 Email – is still the strongest channel for communication between peers however the trend is moving more towards social media

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Keep Your Customers

A little more than a year ago I left the lead generation industry to start SellUp. The idea came to me while pitching retail clients

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User Generated Content

I started a cool little T-shirt site a little while ago: www.bumpnose.com The site is directed to men 18-25 with fun and almost nasty T-shirt

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