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ALCHEMY WORX INSIGHTS

Screenshot of the Listrak Interview with Alchemy Worx CEO Allan Levy

Innovation Unleashed

In this edition of Innovation Unleashed, Listrak CEO Ross Kramer and Alchemy Worx CEO Allan Levy dive deep into the future of cross-channel digital marketing.

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Selling a Message

Real value versus perceived value: to become a highly successful brand, a company needs to market a product or service with solid, real value, and

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Quality vs Quantity

When driving traffic to a website , it is of course imperative to get a high volume of visitors be it via organic SEO techniques

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More Brands Want You to Model Their Clothes

After Katherine Lin put out a photo of herself with friends at the Coachella music festival on Twitter and Instagram this spring, she was thrilled to discover the photo posted on the website of Dannijo.com, the retailer whose necklace she was wearing. “It shows how much they want to connect with us as consumers,” says the 21-year-old University of Southern California student.

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