We Test Everything: Discounts Vs. No Discounts
This edition of We Test Everything highlights the art and science of discounting. While discounts are long-proven sales generators, they are not a set-it-and-forget-it tactic.
Maximize your holiday revenue with our Holiday Playbook 2024
This edition of We Test Everything highlights the art and science of discounting. While discounts are long-proven sales generators, they are not a set-it-and-forget-it tactic.
Months of audience management and offer optimization fuel soaring holiday sales for this beauty brand. Read this case study to see how we partnered with
Alchemy Worx Welcomes Rick Waters as Creative Director, Bringing Fresh Perspectives to Email Marketing, Adds to Powerhouse Executive Team
This edition of We Test Everything highlights the art and science of discounting. While discounts are long-proven sales generators, they are not a set-it-and-forget-it tactic.
Months of audience management and offer optimization fuel soaring holiday sales for this beauty brand. Read this case study to see how we partnered with
Alchemy Worx Welcomes Rick Waters as Creative Director, Bringing Fresh Perspectives to Email Marketing, Adds to Powerhouse Executive Team
In this edition of Innovation Unleashed, Listrak CEO Ross Kramer and Alchemy Worx CEO Allan Levy dive deep into the future of cross-channel digital marketing.
How earned media can drive mobile app downloads When it comes to customer expectations, the pandemic has changed everything. Learn how to accelerate customer service,
101 Things You Could Be Testing http://www.mediapost.com/publications/article/179059/101-things-you-could-be-testing.html via @mediapost
Cheap, Chic, And Made For All: How Uniqlo Plans To Take Over Casual Fashion Uniqlo is gaining on Zara, H&M, and Gap as the world’s
These email ads evoked a lot of press and excitement – (a bit too much for the models in them) but consumers receiving them did
Salvador Dalí, the wacky surrealist known for his Fu Manchu mustache and painting melting clocks, was also graphic designer behind the classic Chupa Chups–an enduringly
By DANA MATTIOLI Retailers have started to wear out their welcome in customers’ email inboxes, forcing stores to rethink their spam strategies. Last year, the
This company has a really fantastic registration process: http://www.honest.com/ It is engaging, funny and delivers to the company the information they need. It is designed
GOOD with numbers? Fascinated by data? The sound you hear is opportunity knocking. Mo Zhou was snapped up by I.B.M. last summer, as a freshly