Maximize your holiday revenue with our Holiday Playbook 2024
When a campaign involves cascading offers, does presenting them in ascending vs. descending order make a difference? Yes, according to tests done by Alchemy Worx
Months of audience management and offer optimization fuel soaring holiday sales for this beauty brand. Read this case study to see how we partnered with
Kepets Adds to Alchemy Worx Bench Strength and Commitment to Creating Client Success
When a campaign involves cascading offers, does presenting them in ascending vs. descending order make a difference? Yes, according to tests done by Alchemy Worx
Months of audience management and offer optimization fuel soaring holiday sales for this beauty brand. Read this case study to see how we partnered with
Kepets Adds to Alchemy Worx Bench Strength and Commitment to Creating Client Success
In this edition of Innovation Unleashed, Listrak CEO Ross Kramer and Alchemy Worx CEO Allan Levy dive deep into the future of cross-channel digital marketing.
With experts warning of a recession in 2023, businesses are preparing for the worst. Learn why email is the most effective marketing channel during a recession, how you can use it to survive or even thrive and discover two more channels that you should consider to maximize your ROI when times get tough.
Making New Year’s resolutions can be a great way for email marketers to establish new, positive habits or to break negative ones, with a view to improving the effectiveness of their campaigns.
As the hours count down to the New Year, we’d like to share a list of our Top 10 Blogs featuring insights, answers, and tips from our team of industry thought leaders.
The economic event that will shape marketing in the coming year is already upon us. Fortunately, email as a channel is counter-cyclical and tends to do well in a downturn. But not everyone will be prepared to prosper. Learn 3 key lessons from past downturns you need to succeed in 2023.
As Black Friday and Cyber Monday pass, it’s time to prepare for December’s key marketing dates: Green Monday, National Free Shipping Day, and Super Saturday. Learn how to use these dates to attract last-minute shoppers and meet your holiday sales goals.
The holiday marketing season is underway and hopefully your efforts are going according to plan. But if you’re still struggling to come up with the perfect holiday campaign, here are some ideas to inspire you.
Heading into the holiday season, changes in Social Media have impacted brands and consumers alike. But consumers are resilient and their behavior has adapted. Your Social Media strategy must keep pace. Get the information and recommendations you need for success this holiday season.
If you are a direct-to-consumer brand seeking an innovative way to connect with Millennials and Gen-Z to increase engagement and drive impulse purchases, advertising on Snapchat is a no-brainer. But getting it right isn’t so easy.
Advertising on Facebook reaches 2.17 billion people – that’s nearly 30% of the world’s population. If you are not advertising on Facebook, you should be. But if you are already advertising on Facebook, are you taking full advantage of it?
Positive or negative, reviews can have a major impact on your business. There are lots of review platforms that deserve your attention, but one should be at the top of your list – Google Reviews. Learn how you can use Google Reviews to improve your reputation and SEO.