Maximize your holiday revenue with our Holiday Playbook 2024
If your brand hasn’t migrated to GA4 yet, this weekend is it. Take a deep dive into the changes to watch out for when in your direct marketing results as a result of GA4.
Months of audience management and offer optimization fuel soaring holiday sales for this beauty brand. Read this case study to see how we partnered with
Phelan brings incredible retail marketing experience and track record of success using CRM and email as key revenue drivers for top brands to Alchemy Worx.
If your brand hasn’t migrated to GA4 yet, this weekend is it. Take a deep dive into the changes to watch out for when in your direct marketing results as a result of GA4.
Months of audience management and offer optimization fuel soaring holiday sales for this beauty brand. Read this case study to see how we partnered with
Phelan brings incredible retail marketing experience and track record of success using CRM and email as key revenue drivers for top brands to Alchemy Worx.
In this edition of Innovation Unleashed, Listrak CEO Ross Kramer and Alchemy Worx CEO Allan Levy dive deep into the future of cross-channel digital marketing.
One morning in mid-December, Pope Benedict XVI gazed down on an iPad and composed his first tweet. From a marketing perspective, it was about time.
29 years ago, 16-year old V. A. Shiva copyrighted “EMAIL” along with the GUI we still use today with the fields “To: From: Cc: Bcc:
This recent blog by Ken Magil discusses new tactics being taken by Spamhaus. eMail from Gap, Gilt and others being blocked despite the fact that
If you’re involved in marketing, you’d better be using email to send promotional messages to your customers. It doesn’t matter how old they are, consumers
Symbolically Speaking – Hard Facts on a Soft Approach By Guy Hanson | Director, Response Consulting , Professional Services on Tuesday, December 4, 2012 The
Though most retailers, advertisers and brands have not yet caught up, we are firmly in the multi-platform era. Newspaper-backed local shopping platform, Wanderful Media, released
While the average number of marketing touches per online order was around 5 in Q2, the number of channels buyers used was far lower, according
IBM‘s report on online retailing over the holiday weekend shows online sales on Thanksgiving and Black Friday were both up sharply, 17% and 21% respectively.
The Wednesday before Thanksgiving will inevitably become Cyber Wednesday. Black Friday Sales began on Thanksgiving day this year for a few retailers and at midnight
In a business world obsessed with gaining more customer intelligence, you would think that email marketing would get more respect. But just look at media