PARTNERS
MEET SOME OF OUR PARTNERS
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We Test Everything: The Paradox of Choice
More choices mean more sales, right? Well, not necessarily. In 2004, American psychologist Barry Schwartz published the book: The Paradox of Choice: Why More is
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Creative in the Inbox
We are all for optimizing subject lines – we created SubjectLinePro.com – but we also like to help clients explore more visual opportunities in the
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Make the Most of the Prime Day Buzz
Prime Day has become a highly anticipated event for consumers and brands alike. This annual shopping extravaganza presents a unique opportunity for brands to tap into the buzz and maximize their revenue. Discover how our experts are doing it
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We Test Everything: Searching Below the Fold
Marketers spend a lot of time optimizing the real estate above the fold in an email, and not a ton of time on below the
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We Test Everything: Customer-Created Vs. Professional Photos
Alchemy Worx recently ran an A/B split test for contemporary furniture retailer Vänt Panels pitting creative with customer reviews against creative without reviews. We talked
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We Test Everything: The Personal Touch
It has long been established that personalizing campaigns can boost response. Personalization can include recipients’ names, their companies, their birthdays, their locations, their past purchase