
We Test Everything: Searching Below the Fold
Marketers spend a lot of time optimizing the real estate above the fold in an email, and not a ton of time on below the
Marketers spend a lot of time optimizing the real estate above the fold in an email, and not a ton of time on below the
Months of audience management and offer optimization fuel soaring holiday sales for this beauty brand. Read this case study to see how we partnered with
Kepets Adds to Alchemy Worx Bench Strength and Commitment to Creating Client Success
Marketers spend a lot of time optimizing the real estate above the fold in an email, and not a ton of time on below the
Months of audience management and offer optimization fuel soaring holiday sales for this beauty brand. Read this case study to see how we partnered with
Kepets Adds to Alchemy Worx Bench Strength and Commitment to Creating Client Success
Untested subject lines are a crapshoot. Like many things in life, subject-line performance falls on a bell curve. Some perform exceptionally well. Most are average
Allan Levy shared secrets for success using AI, email, and SMS with the audience of “Liftoff with Jeanniey Walden”, a nationally syndicated television program. Watch the episode and share it with your colleagues to learn how to embrace AI and maximize your revenue potential.
“O Subject Lines, how you test us!” That is supposed to be the other way around, but subject line testing can feel like a
Email List Hygiene isn’t the most glamorous aspect of email marketing. Attractive subject lines, hero images, and CTAs get all the attention. But good hygiene is just as important. Get 5 tips for maintaining good Email List Hygiene.
Emojis are everywhere. We see them in text messages, social media posts, and even email subject lines. As ubiquitous as emojis have become, is their use still an effective strategy for email marketers in 2023?
Alchemy Worx adds CRM and Email Industry veteran to their team.
Whether you are already taking advantage of the weather to personalize your emails or not, don’t worry. The sky isn’t falling. Here is a quick primer on how you can get started.
If you’re considering a switch from traditional email segmentation to Audience Management, it helps to understand the differences and benefits. Discover how Audience Management’s more comprehensive approach can unlock the value hidden in your inactives
Omnichannel retailers will converge on Palm Springs, California next week for eTail West. Alchemy Worx will be there and you should too.
How much time can you save by incorporating AI into your email subject line creation and testing work flow? We decided to find out by putting ChatGPT and Subject Line Pro to the test. The answer may surprise you.
It is time to send your last-minute Valentine’s Day emails. For those seeking subject line inspiration, there’s no lack of marketing blogs offering ‘favorites” lists. But are they effective and do you have time to test? We put 50 Valentine’s Day subject lines to the test and the results may surprise you.