
We Test Everything: What a Difference Three Hours Can Make
Turns out email send time can have a huge impact on revenue. Unlike send days, there’s repeatable and measurable value in optimizing the time you

Turns out email send time can have a huge impact on revenue. Unlike send days, there’s repeatable and measurable value in optimizing the time you

Months of audience management and offer optimization fuel soaring holiday sales for this beauty brand. Read this case study to see how we partnered with

When Google and Yahoo jointly announced new email deliverability rules in early 2024, most marketers saw no cause for alarm. If anything, those rules seemed

Turns out email send time can have a huge impact on revenue. Unlike send days, there’s repeatable and measurable value in optimizing the time you

Months of audience management and offer optimization fuel soaring holiday sales for this beauty brand. Read this case study to see how we partnered with

When Google and Yahoo jointly announced new email deliverability rules in early 2024, most marketers saw no cause for alarm. If anything, those rules seemed

What comes after testing send time, and why it works across email and SMS In the last article, we challenged the idea of a universal

This installment of We Test Everything highlights the importance of repeat tests to see if the results hold up across various seasons or audiences. Alchemy