Sometimes, the most obscure references—okay, maybe not so obscure, depending on your ageand experience with digital communications—can trigger a response in email marketing.In this case,
For more than a decade, PRO Compression has been a leading D2C provider of premium compression socks. Designed and made in the USA, PRO Compression
The results helped Buffalo Trace Distillery grow email as a percent of overall revenue by more than 30%.
Sometimes, the most obscure references—okay, maybe not so obscure, depending on your ageand experience with digital communications—can trigger a response in email marketing.In this case,
For more than a decade, PRO Compression has been a leading D2C provider of premium compression socks. Designed and made in the USA, PRO Compression
The results helped Buffalo Trace Distillery grow email as a percent of overall revenue by more than 30%.
It’s common knowledge that people open emails primarily by who is in the “from” line. Do they trust the sender? Do they see value in
What makes a subject line “short”? Is it 25 characters, 50 characters, 75 characters? It’s assumed that there is a defined number that makes a subject line long or short. In general, people believe that less than 25 characters is short and more than 75 characters is long. So, does length matter? The answer is yes, but it depends on what’s in the subject line.