Challenge
Vänt Panels was running a strong paid social program but was looking to scale their program and dramatically increase their spend. However, given their margins, they needed to maintain a high ROAS.
Solution
Alchemy Worx created audiences who would be most interested in their offering. In addition, there was constant testing to see what type of ads (static, DPA, video) worked best as well as the what the proper messaging should be.
Result
Facebook became a key part of Vänt Panels’ growth in 2020 and 2021. Ad spend increased 5x (to over $50,000/month) while maintaining their 5x ROAS. After Vänt Panels’ success with on Facebook, they had Alchemy Worx launch their Snapchat program. Through the first 6 months, Snapchat showed a 6x ROAS.