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ALCHEMY WORX INSIGHTS

examining emails

3 Tips for Last Chance Holiday Subject Lines

With Christmas upon us and last-minute shopping reaching its peak, it is getting harder for your emails to capture the attention of customers. Get three tips for using “Last Chance” subject lines to cut through the clutter in holiday inboxes so you can achieve your goals.

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Audience Management Versus Traditional Segmentation

If you’re considering a switch from traditional email segmentation to Audience Management, it helps to understand the differences and benefits. Discover how Audience Management’s more comprehensive approach can unlock the value hidden in your inactives

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