
We Test Everything: Searching Below the Fold
Marketers spend a lot of time optimizing the real estate above the fold in an email, and not a ton of time on below the

Marketers spend a lot of time optimizing the real estate above the fold in an email, and not a ton of time on below the

Months of audience management and offer optimization fuel soaring holiday sales for this beauty brand. Read this case study to see how we partnered with

The results helped Buffalo Trace Distillery grow email as a percent of overall revenue by more than 30%.

Marketers spend a lot of time optimizing the real estate above the fold in an email, and not a ton of time on below the

Months of audience management and offer optimization fuel soaring holiday sales for this beauty brand. Read this case study to see how we partnered with

The results helped Buffalo Trace Distillery grow email as a percent of overall revenue by more than 30%.

What comes after testing send time, and why it works across email and SMS In the last article, we challenged the idea of a universal
In our latest webinar, Personalized Messaging Matters: Strategies for Connecting with Consumers, Allen Levy (CEO of Alchemy Worx) presented on why personalized messaging matters and shared strategies to further connect with customers.