The holiday marketing season is well underway and hopefully your efforts are going according to plan. But with so many key dates including Black Friday, Cyber Monday, Giving Tuesday, Green Monday, Free Shipping Day, and Super Saturday still to come, even the best prepared among us might be feeling some pressure.
So, if you are still struggling to come up with the perfect seasonal campaign, we have your back. We’ve gathered some of our favorite holiday campaigns from last year to provide inspiration and reassurance that, yes, you can deliver the holiday miracle that your plan projected – and we can help you every step of the way.
Favorite Holiday Campaigns
Client: Modular Closets
WhyWe Like It: The calendar countdown provides sense of urgency and is a great alternative to once-popular timers that have been relegated by iOS15.
Client: Cookie’s Kids
Why We Like It: The Client was interested in experimenting with more engaging photos and font layouts. The design met the challenge by including a photo that conveyed holiday excitement along with a beautiful handwriting animation added to “Merry Christmas” to deliver an extra festive element.
Client: Paddywax
Why We Like It: This stocking stuffer mailing took advantage of animation to literally stuff the stocking in the image and provide a visual reminder of the gifting process.
Client: Jordan Craig
Why We Like It: Being that this was a one product feature, syncing the hero gif with the product gif below worked very well. The holiday shipping deadline banner also paired well with the color usage in the hero.
Client: Grown American Superfood
Why We Like It: The Client wanted this to be a Christmas-themed mailing with lots of imagery, different fonts, and gifs. The design accomplished the goal without making the message appear cluttered.
